I don't know what the hell I was thinking.

src/main.rs

@@ -15,15 +15,21 @@ impl EventHandler for Handler {
     // Event handlers are dispatched through a threadpool, and so multiple
     // events can be dispatched simultaneously.
     async fn message(&self, ctx: Context, msg: Message) {
+        let mut phrase = String::new();
         if msg.content == "hello" {
+            phrase = "http://nohello.com".to_string();
+        }
+        else if msg.content == "help"
+        {
+            phrase = "https://dontasktoask.com/".to_string();
+        }
             // Sending a message can fail, due to a network error, an
             // authentication error, or lack of permissions to post in the
             // channel, so log to stdout when some error happens, with a
             // description of it.
-            if let Err(why) = msg.channel_id.say(&ctx.http, "https://nohello.com").await {
+            if let Err(why) = msg.channel_id.say(&ctx.http, &phrase).await {
                 println!("Error sending message: {:?}", why);
             }
-        }
     }
 
     // Set a handler to be called on the `ready` event. This is called when a